Baseline
Image optimisation, Minification, Concatenation. Compression(GZip, Zopfli), Async scripts, Leverage caching, WOFF2 for fonts, Spriting.
Avoid redirects.Get fast, stay fast.
Inlining critical CSS, deferring non-critical assets to avoid render blocking, removing unused CSS, visual regression testing to verify changes.
Service Worker for offline caching. Performance budgets.Nice to haves
Reduce unused code, remove duplicate colours, selectors, font-families, sizes.